My Web Dashboard

Ask News: IAC to spend $100 mln on Ask brand in 2007-Diller (Reuters via Yahoo! News)

Ask.com, the Internet media unit of IAC/InterActiveCorp , is set to spend $100 million this year on marketing to woo users unfamiliar with its revitalized search services, officials said on Monday.

read more...

Related News

• SearchBiz: MSN Staff Shuffles; GOOG Gains; eMarketer On 2009 Ad Spending (Search Engine Land)
  MSN News
• Admissions To Sunbridge Care And Rehabilitation For Winchester Suspended, Franklin County Nursing Home Cited For ... (Medical News Today)
  MSN News
• Giants suspend WR Burress for insubordination (Fox Sports)
  MSN News
• Spend More on Marketing in a Recession, SEO Expert Urges (PRWeb via Yahoo! News)
  SEO News
• Marin Software Customers Hit $200 Million Mark in Annual Search Marketing Spend (PRWeb)
  Web Analytics and Tracking News
• Admissions To Collierville Health And Rehabilitation Center Suspended For Violations (WREG-TV Memphis)
  MSN News
• Cyber Monday Spending Hit $733 Million (WebProNews)
  MSN News
• Cyber Monday Spending Hit $733 Million (WebProNews)
  MSN News
• New PQ Media Forecast: Word-of-Mouth Marketing Spending To Break $1 Billion in 2007 (PRWeb)
  Web Analytics and Tracking News
• NCDM 2007 Keynote Speakers Reveal Secrets Behind Turning Consumers' Discretionary Spending into Reliable Income (Direct Marketing Association)
  Ask News
• Yahoo to build $100M data center and add new jobs, despite financial woes (BetaNews)
  Yahoo News
• IAC plans $100 million Internet expansion in China (International Herald Tribune)
  Search Engine Advertising News
• Report: Yahoo To Purchase 10 Percent Or $100M Of Alibaba IPO (Search Engine Land)
  Yahoo News
• Report: Yahoo to buy $100M of Alibaba.com stock (bizjournals.com via Yahoo! Finance)
  Yahoo News
• The9 to purchase 50 pct stake in MSN China for around $100 mln (Interfax)
  MSN News
• IAC to spend $100 mln on Ask brand in 2007: Diller (Reuters via Yahoo! News)
  Ask News
• IAC to spend $100 mln on Ask brand in 2007-Diller (WIS News 10 Columbia)
  Ask News
• dBase Media Boosts Brand and Direct Marketing Campaigns with LookSmart (Centre Daily Times)
  SEM News
• dBase Media Boosts Brand and Direct Marketing Campaigns with LookSmart (Business Wire via Yahoo! Finance)
  Search Engine Advertising News
• Microsoft expected to rebrand Live.com to Kumo.com (TG Daily)
  MSN News
• Microsoft Rebranding Live Search As Windows Live Search? (Search Engine Land)
  MSN News
• Big Tobacco's Still Puffing (BrandWeek)
  Web Analytics and Tracking News
• Baidu to Launch New Brand Advertising Product (PR Newswire via Yahoo! Finance)
  Search Engine Advertising News
• MSN Video 2nd Most Popular Video Brand (WebProNews)
  MSN News
• Wikipedia, YouTube enter list of UK's most popular online brands (ANI via Yahoo! India News)
  MSN News
• Brand Name to Brand X, Y and Z (Washington Post)
  MSN News
• Consumers Who Use Search Engines to Find Information About Consumer Packaged Goods More Likely to be Brand Advocates (PrimeNewswire via Yahoo! Finance
  SEM News
• IAC to spend $100 mln on Ask brand in 2007-Diller (WIS News 10 Columbia)
  Ask News
• S.Korea central bank to help ease crunch (Reuters via Yahoo! Singapore News)
  SEO News
• Yahoo, T-Mobile announce mobile search deal (Reuters via Yahoo! News)
  Yahoo News
• New Yahoo CEO must be willing to do Microsoft deal (Reuters via Yahoo! News)
  Yahoo News
• Microsoft rules out buying Yahoo but likes search deal (Reuters via Yahoo! News)
  Yahoo News
• Microsoft rules out buying Yahoo but likes search (Reuters via Yahoo! News)
  Yahoo News
• Yahoo's Yang to step down (Reuters via Yahoo! News)
  Yahoo News
• DivX sues Yahoo over ad deal (Reuters via Yahoo! News)
  Yahoo News
• Correction: Yang says Yahoo is still best option for Microsoft (Reuters via Yahoo! News)
  Yahoo News
• Yahoo up after CEO says Microsoft best option (Reuters via Yahoo! News)
  Yahoo News
• Yahoo-Google deal may flounder, analyst says (Reuters via Yahoo! News)
  Yahoo News
• Yahoo Sells off Comparison Shopping Arm Kelkoo (PC World via Yahoo! News)
  Yahoo News
• Update on the AOL-Yahoo Deal: Like Trying to Catch a Falling Knife (AllThingsD Online via Yahoo! Finance)
  Yahoo News
• Yahoo Sells European Shopping Site Kelkoo (Computer Business Online via Yahoo! UK & Ireland News)
  Yahoo News
• How Liberty Media Could Move On Yahoo! (Forbes)
  Yahoo News
• Industry Moves: MSN Does More Reorg; Portal Remains A Mystery (paidContent.org via Yahoo! Finance)
  MSN News
• Bono Is Jumping Into The Digital Music Business (paidContent.org via Yahoo! Finance)
  MSN News
• Ed Kim to Speak at Search Engine Strategies Chicago (PRWeb via Yahoo! News)
  SEM News
• SEMPO Kicks Off Strategic Relationship With Special Advertising Promotion (GlobeNewswire via Yahoo! Finance)
  Search Engine Advertising News
• dBase Media Boosts Brand and Direct Marketing Campaigns with LookSmart (Business Wire via Yahoo! Finance)
  Search Engine Advertising News
• Omniture SiteCatalyst Now Available for Google Android-Based Mobile Phones (Marketwire via Yahoo! Finance)
  Web Analytics and Tracking News
• Yahoo Sells off Comparison Shopping Arm Kelkoo (PC World via Yahoo! News)
  Yahoo News
• Yahoo Sells European Shopping Site Kelkoo (Computer Business Online via Yahoo! UK & Ireland News)
  Yahoo News
• Meebo and Universal to Put Fans in Touch with Musicians (WebProNews)
  MSN News
• Ed Kim to Speak at Search Engine Strategies Chicago (PRWeb via Yahoo! News)
  SEM News
• Goldman Sachs analyst cuts IAC outlook (INO News)
  Search Engine Advertising News
• Carl Icahn Increases His Stake In Yahoo (Fox News)
  Yahoo News
• Yahoo's the BOSS of Vertical Lens Technology (WebProNews)
  Yahoo News
• Yahoo sells European shopping service after Microsoft buys one (BetaNews)
  Yahoo News
• S.Korea central bank to help ease crunch (Reuters via Yahoo! Singapore News)
  SEO News
• Yahoo sells shopping service Kelkoo (AFP via Yahoo! News)
  Yahoo News