Search Engine Advertising News:
Search Integration: Are We There Yet? (Search Engine Roundtable)
People have been talking about search being integrated with other types of marketing for ages. How's it going? Is search now second nature when creating an advertising campaign? If not, why not? Thoughts and examples of integration challenges will be shared in this panel. Moderator: Sara Holoubek, Consultant, Columnist and SEMPO Board of Directors Speakers: Peter Hershberg, Managing ...
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