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Search Engine Advertising News:
Travelzoo Achieves Search Marketing Success With Efficient Frontier (PR Newswire via Yahoo! Finance)

Efficient Frontier, the leading worldwide provider of search engine marketing solutions, and Travelzoo, a global Internet media company that publishes travel deals from more than 600 travel suppliers reaching more than 11 million subscribers in the U.S., U.K., Germany and Canada, have partnered to change the way Travelzoo manages and measures paid search advertising effectiveness.

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