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Search Engine Advertising News:
SearchCap: The Day In Search, September 24, 2008 (Search Engine Land)

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Debuts APT, Its "Unified Digital Advertising Platform" At various times it's been called AMP or APEX, but today Yahoo introduced its new "unified digital advertising platform," which the company is now calling APT. With the platform it ...

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