SEO News: Ingenio partners with mobile search provider JumpTap (ISEDB)
Ingenio a pay-per-call provider added to its distribution network through a deal with mobile search provider JumpTap. "Mobile search represents the 'last mile' for advertisers seeking to reach consumers at the point of decision, and pay-per-call connects the two when user intent is at its highest," said Dan Olschwang, JumpTap's president and CEO. Barach says advertisers understand that the value
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