Yahoo News: Gap Partners With Yahoo For Holiday Campaign (WebProNews)
Gap has partnered with Yahoo for its new online ad campaign at gaptidings.yahoo.com. The site lets users upload and post their own video holiday greetings along with viewing videos from other users. "Yahoo worked very closely with Gap to help it refine the idea and then provided all the services in terms of building [the site] out and hosting it," said Conn Fishburn, director of social ...
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